Sizzle Digital Doubled Their Output with ChatGPT

Case Study
Written By Dan MacInnis

Sizzle Digital is a marketing agency that’s embedded AI into nearly every client-facing and internal process:

  • Social Content Creation: They use ChatGPT to write captions, brainstorm campaign ideas, and tailor content to different platforms.

  • Chatbots for Clients: They’ve developed 24/7 ChatGPT-powered bots that answer common client questions, integrated seamlessly into websites.

  • Email Personalisation: The agency uses AI to personalise product recommendations and nurture email sequences across e-commerce platforms.

  • Market Research: ChatGPT analyses online conversations, reviews, and competitor sites to create insight-driven strategies.

With fewer hours spent on manual work, Sizzle’s team has more time to focus on strategy and client relationships.

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Dan MacInnis

Dan is a marketer and a creative soul. She has over 25 years of experience helping small businesses with their marketing and started Happy Beads in 2021 as a creative outlet during the pandemic.

https://www.macinnismarketing.com.au
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