Welcome to The Prompt Dispatch—your go-to blog for content tips, AI tricks, and small biz sanity savers.

Here’s what you’ll find inside:

✍️ How to write better content using prompts and AI (without sounding robotic)
🧠 Marketing ideas you can action today—no long strategy sessions required
⚙️ Tool roundups and tutorials to help you work smarter, not harder
💬 Real examples from real small biz owners using our prompt packs and advice

Whether you’re here for a little inspiration or full-on content clarity, you’re in the right place.

Breathe easy. You’ve got prompts—and now, a plan.

Dan MacInnis 13/10/25 Dan MacInnis 13/10/25

Fake Accounts Are Getting Smarter — Here’s How to Outsmart Them

AI has made impersonation easier than ever. From TikTok to WhatsApp, fake accounts can look polished, personal, and “real” — until you look closer.

Dan MacInnis 10/10/25 Dan MacInnis 10/10/25

The Rise of AI Video: How Small Businesses Can Now Compete with Big Brands

AI is transforming how small businesses create and repurpose videos—cutting production time in half and reducing costs. Learn how to use AI tools to scale your content strategy in 2025.

Dan MacInnis 9/10/25 Dan MacInnis 9/10/25

HeyGen + Sora2 = B-roll and UGC Ads in Minutes

Three ways to launch Sora2 inside HeyGen: Generate AI Videos, UGC Ad Video, or toggle it on in Video Agent.

Dan MacInnis 11/9/25 Dan MacInnis 11/9/25

How to Show Up in AI Searches as a Small Business

Practical steps for Australian small businesses to optimise for AI search. Learn how to appear in AI Overviews, FAQs, and local AI discovery.

Dan MacInnis 11/9/25 Dan MacInnis 11/9/25

How to Rank in ChatGPT and AI Search: A Small Business Guide

Discover how small businesses can rank in ChatGPT and AI-powered search tools with simple SEO strategies. Learn practical tips to answer customer questions, optimize local SEO, and use AI prompts to boost your visibility.

Dan MacInnis 5/9/25 Dan MacInnis 5/9/25

The 5 Jobs That Might Survive AI in 2030 – What Small Businesses Need to Know

AI is reshaping the future of work. Dr Roman Yampolskiy predicts that 99% of jobs could vanish by 2030. Discover the five job types most likely to survive—and what this means for small business owners.

Dan MacInnis 5/9/25 Dan MacInnis 5/9/25

The Six Ingredients of a High-Quality Prompt

Discover the 6 core elements—role, context, instructions, formatting, boundaries, and examples—that transform vague requests into powerful AI prompts.

Dan MacInnis 5/9/25 Dan MacInnis 5/9/25

Mastering the Basics of AI Prompting

Learn how small business owners can use clear, structured prompts to get better results from ChatGPT and other AI tools.

Dan MacInnis 4/9/25 Dan MacInnis 4/9/25

Prompting Brilliance: A Playful Guide for Small Business Owners to Master ChatGPT-5 (Now with Prompt Evals!)

Discover practical prompting strategies to get smarter, more tailored results from ChatGPT-5. Learn how small business owners can use role prompts, chaining, and OpenAI’s evaluation tools to save time, refine ideas, and boost creativity.

Dan MacInnis 31/8/25 Dan MacInnis 31/8/25

Run Your Own AI Audit: A Small Business Guide to Safer, Smarter AI

Learn how to run a quick DIY AI audit to check your tools for accuracy, compliance, and bias — without a big corporate budget.

Dan MacInnis 28/8/25 Dan MacInnis 28/8/25

Is ChatGPT Making Us Smarter—or Lazier

New MIT study warns ChatGPT overuse may reduce brain activity & memory. Learn how small business owners can use AI wisely to stay sharp.

Dan MacInnis 23/8/25 Dan MacInnis 23/8/25

ChatGPT 5 can code your game now — here’s how small businesses turn ideas into playable demos

ChatGPT 5 can now generate and package simple web games. See how small businesses ship playable lead magnets in hours—with a one‑file template for Squarespace/Webflow.