CMY Cubes Went Viral on TikTok Thanks to ChatGPT

CMY Cubes, known for their colourful educational toys, tapped into ChatGPT to create short-form video content that exploded on TikTok. Their strategy was simple but clever:

  • Script Writing: ChatGPT generated educational scripts engagingly explaining colour theory, tailored to TikTok’s fast-paced format.

  • Content Planning: They used AI to brainstorm hook ideas, structure content flow, and match scripts with trending hashtags and formats.

  • Visual Matching: AI even suggested overlay captions and visual transitions to make videos more shareable and visually appealing.

The result? CMY Cubes reached new audiences, increased online sales, and became a recognisable brand on social media.

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Dan MacInnis

Dan is a marketer and a creative soul. She has over 25 years of experience helping small businesses with their marketing and started Happy Beads in 2021 as a creative outlet during the pandemic.

https://www.macinnismarketing.com.au
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