Stop experimenting. Start building.
A focused 60-minute working session to identify one real AI workflow, tool, or system for your business. You leave with something built — not just ideas.
Book Your AI Build SessionYou've tried AI. But nothing quite stuck.
That's not because AI is too hard. It's because experimenting in isolation doesn't build anything. Here's what usually gets in the way.
Too many tools, no system
You've tried ChatGPT, maybe a few others. But each sits in isolation. Nothing connects, nothing saves time consistently, nothing your team can actually follow.
Generic prompts, generic results
The prompts you find online weren't built for your business. They produce average output that still needs hours of editing. Faster isn't fast enough.
No one to help you apply it
Courses teach theory. Prompt packs give you templates. But nobody sits with you, looks at your actual workflow, and helps you build something that works for your situation specifically.
A working session. Not a workshop.
60 minutes with Dan MacInnis — AI specialist and small business marketing strategist. Built around your business, your workflow, your actual problem.
- ✕Not a general AI overview
- ✕Not a webinar or group training
- ✕Not a vague strategy chat
- ✕Not homework you have to figure out yourself
Find the right problem
Most business owners arrive thinking they need one thing and leave knowing they needed something else. We cut through that fast. The session surfaces what's actually worth fixing.
Design the solution together
Whether it's a prompt system, a lead tool, or a repeatable workflow — we map exactly what needs to be built, how it works, and why it fits your business. In the room, in real time.
Leave with something real
A scoped build plan, a working prompt library starter, a lead tool brief, or a documented workflow. Not a deck. Not a list of ideas. Something you can use immediately or hand to someone to build.
Decide your next step — no pressure
At the end of every session, we land on a clear recommendation. Build project, go independent, or escalate to a strategic engagement. No ambiguity. No open-ended proposal three days later.
What can we build?
Every session leads to one of three build types. You don't need to know which one before you book — we work that out together.
Prompt + Process System
A custom prompt library and documented workflow for content creation, email, admin, proposals, or client communications. Built for your business. Usable by your team without you explaining it every time.
Lead Tool Build
A quiz, calculator, selector, or intake tool that turns website visitors into qualified leads. We design the question flow and result logic in the session. You leave with a build-ready brief ready to hand to a developer or build in Lovable.
AI Workflow System
A defined workflow for one business function — onboarding, content production, lead follow-up, or internal delivery — with AI embedded at every manual touchpoint. One function. Not a business redesign.
Find your AI starting point
Three quick questions. We'll point you to the right session type before you book.
Simple process. Clear outcome.
Fill in your pre-session brief
Five questions. Ten minutes. Tells Dan what you're working with before you arrive so the session hits the ground running — no orientation overhead.
Work together for 60 minutes
Dan reviews your brief, asks the right questions, and works through the design with you in real time. This is not a lecture. It's a working session.
Receive your delivered asset
Prompt library starter, workflow map, lead tool brief, or scoped build plan — documented and delivered within 48 hours. Ready to use or hand to a developer.
Decide what's next
Build project, go independent, or explore a broader engagement. One clear recommendation at the end of every session. No ambiguity.
Is this session right for you?
This is right for you if...
- ✓You're a small business owner who knows AI can help but can't work out where to start
- ✓You've tried ChatGPT but don't have a real system behind it
- ✓You spend too many hours on content, admin, or tasks that should be faster by now
- ✓Your website gets visitors but doesn't generate enquiries
- ✓You want something built — not advice about what you could build
- ✓You need to know your business — Dan handles the AI side
This is not right for you if...
- ✕You're looking for general business coaching or ongoing support
- ✕You need broad marketing strategy or brand work
- ✕You want custom software development
- ✕You're looking for a full-day workshop or group training
- ✕You want someone to implement without first scoping what needs building
- ✕Your service delivery needs strategic redesign — see MM's Service Design Sprint
One of three things happens next
Every session ends with a clear recommendation. Not an open-ended "let's stay in touch."
Build project
The session identifies a specific system or tool worth building. We scope and quote a fixed-price project. Your $275 session fee is credited toward the build.
You implement independently
The delivered asset gives you everything to move forward without further support. Many clients prefer this — a clear plan on their own terms and timeline.
Strategic engagement
The session surfaces a bigger challenge — service design, customer journey, or scaling. We recommend the right next step, which may include MacInnis Marketing's strategic services.
No pressure toward any particular outcome. The session is designed to give you clarity — what you do with that clarity is your call.
One session. One real build. One clear next step.
Every session is run by Dan MacInnis personally. Limited sessions available each month. Secure your spot before they fill.
AUD · 60-minute session · Asset delivered within 48 hours
- Pre-session brief review
- 60-minute working session with Dan
- Delivered asset within 48 hours
- Post-session recommendation — next step defined
- Session fee credited toward any build project
Secure payment at booking · Limited sessions per month